Strict Standards: Non-static method BART::SQLselect() should not be called statically in /home/html/respectapp.com/respectapp.com/old/index.php on line 90 Strict Standards: Non-static method BART::SQLselect() should not be called statically in /home/html/respectapp.com/respectapp.com/old/index.php on line 109 Strict Standards: Non-static method BART::SQLselect() should not be called statically in /home/html/respectapp.com/respectapp.com/old/index.php on line 128 Strict Standards: Non-static method BART::SpamSafeEmailLink() should not be called statically in /home/html/respectapp.com/respectapp.com/old/index.php on line 162 Strict Standards: Non-static method BART::ConvertToEntities() should not be called statically in /home/html/respectapp.com/respectapp.com/old/lib/bart.php on line 668 Strict Standards: Non-static method BART::ConvertToEntities() should not be called statically in /home/html/respectapp.com/respectapp.com/old/lib/bart.php on line 682 Strict Standards: Non-static method BART::SQLselect() should not be called statically in /home/html/respectapp.com/respectapp.com/old/index.php on line 166 Strict Standards: Non-static method BART::getFormData() should not be called statically in /home/html/respectapp.com/respectapp.com/old/index.php on line 184 Strict Standards: Non-static method BART::getPost() should not be called statically in /home/html/respectapp.com/respectapp.com/old/lib/bart.php on line 6 Strict Standards: Non-static method BART::getGet() should not be called statically in /home/html/respectapp.com/respectapp.com/old/lib/bart.php on line 8 Strict Standards: Non-static method BART::dispelMagicQuotes() should not be called statically in /home/html/respectapp.com/respectapp.com/old/lib/bart.php on line 13 Strict Standards: Non-static method BART::SQLselect_GetRow() should not be called statically in /home/html/respectapp.com/respectapp.com/old/index.php on line 217 Strict Standards: Non-static method BART::SQLselect() should not be called statically in /home/html/respectapp.com/respectapp.com/old/lib/bart.php on line 398 Strict Standards: Non-static method BART::getFormData() should not be called statically in /home/html/respectapp.com/respectapp.com/old/index.php on line 764 Strict Standards: Non-static method BART::getPost() should not be called statically in /home/html/respectapp.com/respectapp.com/old/lib/bart.php on line 6 Strict Standards: Non-static method BART::getGet() should not be called statically in /home/html/respectapp.com/respectapp.com/old/lib/bart.php on line 8 Respect APP opäť pre Star | Respect APP

Respect APP

Respect APP opäť pre Star

Máj 2006 / Respect APP opäť pre Star

26. apríla štartovala nová reklamná kampaň týždenníka Star, ktorú pripravila agentúra Respect APP. Hviezdou kampane je slovenská selebrita Zora Czoborová, ktorá bola v rámci kreatívneho konceptu televízneho spotu prichytená paparazzim v nohavičkách na námestí v Bratislave. Režisérom spotu bol Michal Krajňák, ktorý pre Respect APP pred časom režíroval aj TV spot Na skle maľované.

Citylighty s textami prezentujúcimi jednotlivé rubriky týždenníka Star (V tomto stánku si užiješ sex, V tomto stánku na teba čakajú Mojsejovci, V tomto stánku na teba striehne paparazzi, V tomto stánku na teba čakajú škandály, V tomto stánku nájdeš hviezdny štýl) sa objavili na stánkoch už začiatkom apríla. V hodnotení kreativity mesačníka Stratégie získali navyšší počet bodov v kategórii Outdoor.

Kampaň dopĺňajú produktové rádiospoty, ktoré každý týždeň prinášajú prehľad o obsahu nového čísla časopisu. Po troch týždňoch sa k nim pridali aj týždenne aktualizované produktové televízne spoty.

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